TTAC

5. COVID Containment in the Hospital/Clinic

It is critical that COVID-19 infection in the care environment be contained to restrict the infection from spreading to patients and staff. A critical first step is to restrict the traffic in and out of the hospital and eliminate areas where patients and staff congregate. A key set of tools to achieve this is telemedicine […]

6. Provide Urgent Care, Ongoing Care and Follow-up Care

Consumers continue to need healthcare services during a pandemic and need access to providers that can answer their questions, diagnose, and provide guidance and treatment. This is a challenge as patients will resist coming to providers and providers want to avoid unnecessary exposure both for themselves (and family) as well as their patients[14]. Providers are […]

The Consumer and Critical Questions

Who is the Consumer?  Healthcare is a market where consumers have options.  A consumer is any buyer of healthcare whether for themselves or their family or others they care for. Healthcare providers realize that they are often competing for patients and therefore must reach out to the consumers of healthcare in their catchment area and […]

Adoption and Accelerating Growth

Adoption Why haven’t a larger percentage of consumers embraced DTC? Note: This is a rapidly changing environment as these services become more common from health plans and health providers and with the response to and demands of COVID 19. As of the middle of 2019, nationwide consumer adoption of telehealth services has been stubbornly low, […]

Service and Financial Models

Service Models Responses to our survey (see Table below) appear to give a good sample of the variety of service models available.  Choose the one that is right for you and your targeted consumers. Video Call – This is where the entire encounter between the consumer and the provider is conducted over video. Can be […]

Vendor Information

Participants List of Companies invited to Participate in this study – Author disclaimer: The author has no financial or management interest in any of the companies listed. 98point6 AMD Global Telemedicine AmWell Avizia (acquired by AmWell) Babylon Bright MD Buoy Health CareClix Curai Health DialCare Doctor on Demand Electronic Caregiver First Stop Health Great Call […]

Bibliography and Useful Links:

The history of smartphones: timeline, The guardian 2012, https://www.theguardian.com/technology/2012/jan/24/smartphones-timeline Computer History Timeline, Soft Schools 2020 https://www.softschools.com/timelines/computer_history_timeline/20/ JD Powers – Telehealth: Best Consumer Healthcare Experience You’ve Never Tried, Says J.D. Power Study 2019, https://www.jdpower.com/business/press-releases/2019-us-telehealth-satisfaction-study JD Powers – U.S. Telehealth Satisfaction Study 2019, https://www.jdpower.com/business/healthcare/us-telehealth-satisfaction-study Deloitte – How do consumers navigate the health care frontier 2018, https://www2.deloitte.com/us/en/insights/industry/health-care/healthcare-consumer-patient-segmentation.html Beckers […]

Resources

The following resources are included in this toolkit: PDF version of the Study: Download Table of Direct to Consumer Telehealth Providers Products and Services: link Video Platform Network Stress Test Comparison Trailer (512k): link Video Platform Network Comparison- 512K: link These resources supplement this toolkit: Clinician’s Guide to Video Platforms: link

Direct to Consumer

There is a growing trend in healthcare to provide care directly to the patient (or consumer) in their homes using a variety of telemedicine technologies. We refer to this type of care delivery as Direct To Consumer (DTC) Telemedicine. This toolkit provides an overview of what Direct to Consumer Telemedicine is and what key considerations […]

Introduction

Disclaimer: This White paper is intended as a summary of the current issues that should be considered when selecting and implementing a Direct to Consumer solution. It is based on personal experience of the writers and current published literature.  For a more in-depth understanding, we suggest the reader see the Helpful Links included in the […]